One reason your new Infusionsoft custom field won’t work
Trying to use a new custom field in an email?
I just tried to send out an email using a new custom field and all I got was the ~Contact._CustomField~ merge text showing up in my email.
It turns out that it can take a while for the new custom field to function properly.
In my case, I was able to use the new field 6 hours later.